Mike Fried | Strategic Growth & Operations

15 Years. Four Teams Built. One Business Scaled.

Transforming The Diamond Pro: From a Duopreneur Blog to a Multi-National Business.

The Diamond Pro: Built From The Ground Up

Organizational Growth — 2011 to Today

In-House

Freelancers

Outsourced

Over 15 years at The Diamond Pro, I systematically scaled a startup into a $125M+ global business by building, optimizing, and handing off each core function before moving to the next challenge; customer experience, content and SEO, technical operations, and ultimately strategic partnerships. Rather than simply accumulating titles, I followed a deliberate pattern: identify a gap, build the team, establish the systems, then elevate to the next level of impact. The results speak for themselves: organic traffic grew from 10k to 900k monthly visits, site-wide conversion rates climbed from 12% to 18%, and partnership-driven initiatives ultimately doubled revenue. It's a track record that goes beyond claiming strategic leadership. It demonstrates it, domain by domain, across a decade and a half of sustained growth.

Available for Fractional & Consulting Engagements

Fractional COO | Fractional CFO/FP&A | Strategy & Operations

Some businesses need a senior operator, not a report. Whether you need help getting operations under control, building a financial planning function, or thinking through where the business goes next, I step in, do the work, and leave you with something that runs without me.

Fractional COO – Operations & Execution

I design and run operational structures for businesses that have grown faster than their systems. That means building or fixing the processes, teams, and workflows that let a business scale without breaking.

Fractional CFO – FP&A & Financial Oversight

For businesses that need financial clarity without a full-time CFO. I build planning, budgeting, and reporting functions that give leadership the numbers they need to make decisions with confidence.

Strategy & Growth

From competitive analysis to go-to-market execution, I help businesses identify untapped opportunities and build the roadmaps to capture them, including in complex, fragmented, or international markets.

No pitch. Just a conversation about your challenges and whether I can help.

Testimonials

Partners on Their Experience

"I worked closely with Mike to pivot my company from a purely B2B model to a hybrid business that also served consumers directly. Mike developed a targeted strategy to reach a specific niche audience that was both attainable and carefully chosen to avoid friction with my existing B2B clientele. The new revenue stream proved highly profitable, and with Mike's guidance, we were able to diversify and meaningfully expand it."

Eric Mor

Abe Mor

"Having worked with Mike for several years, growing our businesses together, I've seen firsthand his ability to develop big-picture strategic perspectives and translate them into business processes that implement those strategies cleanly and effectively. In our very first meeting, Mike clearly identified our most significant competitive weakness and motivated our CEO and leadership team to swiftly act on it with the right technology."

Jared Saunders

Blue Nile

"When I took over our family business, I was dismayed by the lack of formal business processes. I reached out to Mike for help, and the impact was immediate. He formalized our inventory procedures and developed a data schema that gave us invaluable visibility into our business, allowing us to finally make data-driven decisions on pricing, inventory levels, and product mix."

Lenny Kramer

Lulu's

Available for Hire

Director and VP-level roles

I'm most valuable where the ability to bridge functions matters: organizations that need someone who can connect strategy to execution, align teams across disciplines, and drive results without needing a rigid lane to operate in. I'm exploring director and VP-level roles in operations, strategy, or growth, ideally where broad experience and sound judgment matter more than a narrow specialist background. If that sounds like where you are, I'd like to hear about it.

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Personal Bio

A New Yorker who found home on the other side of the world in Brno.

A native New Yorker who traded the city skyline for the cobblestones of Brno, Czech Republic, I've called this charming city home since 2012, where I live with my wife Aneta and our spirited Bohemian Shepherd, Myška.

My hunger for the world has taken me through more than 60 countries and across 7 places I've called home. That same restless curiosity follows me indoors too; into books, online courses, and a lifelong commitment to growth. When I'm not working, I'm in the kitchen, recreating obscure dishes inspired by meals from my travels. I even founded a foodie club in Brno to share that passion with others.

None of this was planned. In 2011, I arrived in Brno expecting to stay a few months, and never left. Years of travel, unexpected encounters, and a willingness to say yes to the unknown taught me one thing above all: anything is possible when you stay open to the world.

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Building Businesses.Leading Teams.Driving Growth.